Twitter Campaign PR

The Lab on April 29th, 2008 4 Comments

In answering a question on LinkedIn today, I started thinking about PR campaigns on Twitter — specifically the presidential candidates. Also, how this relates to utilizing social and viral marketing as a whole.
Two case studies for utilizing Twitter for PR campaigns: Barack Obama and Hillary Clinton.

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Scrapblog is Minimalist Complexity

The Lab on September 18th, 2007 2 Comments

This is one of the cleanest and most complete Flex applications I’ve seen.
Yesterday I had the pleasure of having lunch with Carlos Garcia, CEO & Co-founder of Scrapblog — a very cool app that enables everyday people (read: non-technophiles) to express themselves online in a creative way.
It’s a really neat interface with a lot of [...]

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How to be Popular in Social Networks

The Lab on November 1st, 2005 Comments Off

In this age of wikis, tags, blogs and the like, it can sometimes be difficult to keep up with the latest applications. So this site tries to simplify some things by listing some practical technologies that can be used for sharing and collaborating online in the expanding universe of social networking.
The best part of this [...]

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Dynamically Distributed Democracy

The Lab on June 28th, 2005 Comments Off

Direct democracy doesn’t scale, but representative democracies lose touch with the public. What to do? “Societal-Scale Decision-Making Using Social Networks“, by Marko Antonio Rodriguez and Daniel Joshua Steinbock, suggests an intriguing possibility based on social networks. Instead of voting for preselected candidates, you assign voting power to whoever you trust – dividing it among several [...]

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