Vocino Labs

We’re really getting into the video blogging thing. It’s definitely a chance to connect with artists in a big way. We’ve enabled Pras to read all of the comments posted on his videos and he takes the time to see what he can respond to. This is something generally unheard of in a standard “I’m a member of the fan club” atmosphere.

As usual, this video is distributed on basically all the major (and a lot of minor) video sites. The key being to bring your content to the users — not the other way around. It’s not their job to find your content. If want it to be seen, put it in front of them in spaces where they’re already sitting. The internet distribution systems, along with ancillary viewing environments (like AppleTV and TiVo’s podcast support) make this process beautifully elegant.

This week Pras was getting honored by the Neighborhood Coalition for Shelter which is committed to ending homelessness by providing men and women with housing and support that can transform their lives — a perfect fit for his film Skid Row.

Since its founding in 1982, NCS has helped more than 25,000 homeless and formerly homeless individuals find food, shelter, counseling, employment, and in many cases, a home to call their own. NCS provides a full continuum of services aimed at helping people move from the streets to housing and independence.

We also check up on Miami with 944 Magazine and what went down in Paris.