Fastboats.com Redesign
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by in The Lab on Tuesday, November 16, 2004
Today, on this fine Tuesday afternoon, I’m starting on the new Fastboats.com redesign. They want something dark and hacker-elite looking apparently. They seem to love orange, and I love orange, so I’m going with a baller orange to match the baller lifestyle.
I’m not a huge fan of their logo so I’m focusing on a new branding approach as just “Fastboats.com” rather than “Florida Powerboat Brokerage.”
We’ll see how it goes